Why you should be using programmatic native ads

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/cqglwQHLmE0/using-programmatic-native-ads-236193

Native ads have so much potential that I don’t believe is being explored enough today. True, they may not seem all that interesting if you only focus on your bottom line. A good retargeting strategy for display ads might generate more conversions if you’re looking to sell a product. However,…

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