Vote.org tries static billboards, print ads in college papers and SMS to reach the unreachable

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/SAJIKncrJuE/vote-org-tries-static-billboards-print-ads-in-college-papers-and-sms-to-reach-the-unreachable-250987

The non-partisan organization is testing some new tactics this year to reach some of the most connected people on earth.

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