Using a social management platform: What you need to know

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/og9aMoW1sSw/using-social-management-platform-need-know-212590

Is a social management tool right for your business? Columnist Justin Freid outlines the benefits and drawbacks of these tools so that you can make an informed decision.

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