Unilever stops working with digital media influencers who buy followers

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/KVqSAkeONpQ/unilever-stops-working-with-digital-media-influencers-who-buy-followers-242612

The call echoes the CPG giant’s similar demand for more transparency in programmatic advertising earlier this year.

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