Snap sales boss Jeff Lucas steps down as its programmatic sales ramp up

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/wMWOPzc3YGw/snaps-sales-boss-jeff-lucas-steps-programmatic-sales-ramp-234320

The former Viacom sales exec had overseen the direct sales of Snapchat’s ads, but an increasing share of its ads are not being sold directly.

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