Segment adds quality tracking for incoming data to its resume

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/e4S_gV2x3Hs/segment-adds-quality-tracking-for-incoming-data-to-its-resume-248605

The customer data platform is now helping to flag the validity of newly captured data, as it expands its role as a customer data infrastructure.

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