Live Chat vs Chat Bots: Optimizing Your Customer Service for a Delightful Experience

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Live chat and chatbots are gaining popularity. And there is a good reason for that: modern businesses continue to look for innovative way to improve their customers’ experience while they search for answers to their queries in real time. While some have opted for live chat, others prefer a chatbot. But the intent remains the same: improving customer service. Which of these options is better suited for your business? Both have their distinct pros and cons. Although a human-powered, live support software is a common element on most websites these days, there has a been a lot of noise about…

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