How to Take Your Content Marketing Growth to The Next Level with Content Clusters

Original Post: http://feedproxy.google.com/~r/crazyegg/~3/NO2Fhy3c_sQ/

Google’s algorithm is constantly evolving to better understand search intent, and content creators must adapt to survive — by throwing out their keyword lists and grouping content into topic-based clusters. A content cluster structure helps Google to understand the relationship between different pages and determine which topics you’re an authority on. Ultimately, this will boost rankings, increase organic traffic and help relevant users to find you via search. So, what does this mean? Traditional keyword research is dead. Google doesn’t want us to do keyword research Previously, keyword research was the backbone of every SEO strategy. Each page was mapped…

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