Facebook will (finally) shift to viewable-only organic reach counts for Pages next year

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/IaMVDNPwNDE/facebook-will-finally-shift-viewable-organic-reach-counts-pages-next-year-229941

Facebook said in November 2016 that it would adjust its organic reach metric to only count impressions when a Page’s post appeared on someone’s screen.

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