Customer data platforms ‘not a silver bullet,’ says CDP Institute founder

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/L7ebR_yi4L0/customer-data-platforms-not-a-silver-bullet-says-cdp-institute-founder-249324

CDP evangelist David Raab shared common myths and realities of customer data platforms during the 2018 Martech Conference in Boston.

The post Customer data platforms ‘not a silver bullet,’ says CDP Institute founder appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Leave a Reply

Your email address will not be published. Required fields are marked *