Audience targeting service Simulmedia launches ‘first’ direct-to-consumer ad marketplace for linear TV

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/g8SFzoqg-70/audience-targeting-service-simulmedia-launches-first-direct-to-consumer-ad-marketplace-for-linear-tv-250970

Dollar Shave Club, Casper mattresses and the like now have a TV ad marketplace designed for their needs.

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