6 ways ad agencies can thrive in an AI-first world

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/XjJdVVaz45Q/6-ways-ad-agencies-can-thrive-ai-first-world-230888

Machine learning and artificial intelligence (AI) will change the way search marketers do business. In the latest article in his multipart series on PPC and AI, columnist Frederick Vallaeys shares his strategies for keeping your agency successful in a world of AI-first PPC.

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