3 AdWords features you’re probably underutilizing

Original Post: http://feeds.marketingland.com/~r/mktingland/~3/4Ox42EgNOWQ/3-adwords-features-youre-probably-underutilizing-232377

Columnist Brett Middleton explores three commonly underused AdWords features that can have a big impact on performance: ad variations, Gmail ads and campaign experiments.

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